Tag: advertising

• Unleashing Cyborg Creativity

  April 15, 2018

  Unleashing Cyborg Creativity » Creativity grows brands. It’s the core competency and competitive advantage of agencies, but it is being eroded by the pressures of digital to create more with… more ›

• What’s this “brand story” I keep reading about and…

  April 15, 2018

  What’s this “brand story” I keep reading about and why should I care? » It’s seems as if everyone in a five-mile radius is talking about brand voice and story. What… more ›

• 5 podcasts advertising strategists should follow

  April 15, 2018

  5 podcasts advertising strategists should follow » Advertising Strategists (or Planners as we’re called), should be interested in lots.We should be taking in as much interesting stuff as possible, and that… more ›

• How Amazon’s Ad Business Could Threaten Google and…

  January 30, 2018

  How Amazon’s Ad Business Could Threaten Google and Facebook » It’s easy to see how Amazon.com Inc. AMZN 1.11% threatens the world’s retailers. more ›