A newsletter about Pop Culture, Software Studies, Business Strategy, Media Platforms, Algorithmic Management, Game Design, and everything in between.

The Deodorant AI Spokesmodel Is a Real Person, Sort Of

An AI-generated ad for cleaning wipes has driven the internet insane. In December of last year, Ariel, a 24-year-old content creator in New Jersey, received a message from a French digital-marketing company called Arcads.

https://nymag.com/intelligencer/article/how-an-automated-spokemodel-drove-the-internet-insane.html