Tag: luxury
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Until recently, the highly lucrative role of celebrity ambassador has largely been reserved for a particular type of person. Luxury brands tended to pick actresses and singers who are household… more ›
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Over the past year, non-fungible tokens (NFTs) have become one of the hottest trends from the world of crypto to go mainstream, drawing heavy attention from the art world, luxury brands,… more ›
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Luxury brands can no longer map their future without partnerships with e-commerce giants. At first glance, Louis Vuitton and JD.com make an unlikely pair. Louis Vuitton is the epitome of glamour, French mystique, and… more ›
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Swiss watchmakers are still churning out too many timepieces despite production cuts following a Covid-induced sales slump, according to the head of Hermes International’s horology unit. https://www.bloomberg.com/news/articles/2021-04-09/hermes-tells-swiss-to-stop-feeding-a-luxury-watch-supply-glut more ›
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The COVID and post-COVID eras in luxury have been defined by the increased importance of online purchases. In fact, some retail experts suggest that the future of sales is moving… more ›
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LVMH and Rihanna are suspending the ready-to wear operations of Fenty, the U.S. pop singer’s brand, less than two years after its debut as the pandemic pummels demand for clothing.… more ›
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Few brands can boast such longevity, dedication to hand-craftsmanship, and iconic status as Goyard. The notoriously exclusive luxury travel goods maker has stood as a symbol of wealth and classic… more ›
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The jeweller Frédéric Boucheron opened his first shop in the arcades of the Palais Royal, Paris; more than 160 years later, the maison he founded is a world leader. Boucheron… more ›
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In episode two of The Future of Fashion podcast, Americas editor Hilary Milnes speaks to the luxury e-commerce platform’s founder and CEO José Neves about how customer behaviour has changed… more ›
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Covid-19 has hit fashion sales hard. It is also driving the completion of a long but radical reboot that started 20 years ago, shifting high-end fashion away from its elitist,… more ›