Stop and think for a moment about how many ads you saw in the last 24 hours, on Instagram or Facebook or anywhere else. How many did you scroll through and glaze over? What if the number was capped at 2 or 3 a day? How would that change how you felt about the platform?…
https://a16z.com/outgrowing-advertising-multimodal-business-models-as-a-product-strategy/