Brazil is piloting dWallet, a program that lets citizens earn money from their data, but experts warn it could deepen inequality.
The project is administered by Dataprev, a state-owned company that provides technological solutions for the government’s social programs. Dataprev is partnering with DrumWave, a California-based data valuation and monetization firm.
Today, “people get nothing from the data they share,” Brittany Kaiser, co-founder of the Own Your Data Foundation and board adviser for DrumWave, told Rest of World. “Brazil has decided its citizens should have ownership rights over their data.”
In monetizing users’ data, Brazil is ahead of the U.S., where a 2019 “data dividend” initiative by California Governor Gavin Newsom never took off.
https://restofworld.org/2025/brazil-dwallet-user-data-pilot/