We’ve covered 2024 as the fragmentation election, and media analysts mostly assume fragmentation will continue — more and more podcasts and Substacks and hyper-personalized TikTok accounts, and a weaker and weaker big media.
We’ve covered 2024 as the fragmentation election, and media analysts mostly assume fragmentation will continue — more and more podcasts and Substacks and hyper-personalized TikTok accounts, and a weaker and weaker big media.