A new east Africa campaign
SAFARICOM is among the most innovative firms in the telecoms industry worldwide, and east Africa’s biggest company. Incumbency has now put the Kenya-based mobile-phone operator in the crosshairs of insurgent rivals.
SAFARICOM is among the most innovative firms in the telecoms industry worldwide, and east Africa’s biggest company. Incumbency has now put the Kenya-based mobile-phone operator in the crosshairs of insurgent rivals.